Post by account_disabled on Dec 6, 2023 20:33:22 GMT -7
Collaborating with a friend's agency I "clashed" over the prices for the texts to be written. One sentence, above all, made me think a lot and gave inspiration for this post and the title I chose. It is now established that those who write for the web are subject to indecent exploitation, due to an ignorance rooted in the very meaning of presence on the web. The words we leave online are writing our history. Are you sure it will be a best seller? CLICK TO TWEET What does a web writer write? Before talking about prices per word - because as far as I'm concerned the cost for web writing services is expressed in cents per word - let's try to understand what a web writer writes and on the basis of what he establishes his rates.
With the birth of the web, copywriting became web copywriting , but the result, at least in general terms, does not change. There is a different means of communication that uses Phone Number Data multiple platforms – websites, blogs, social media, newsletters, landing pages, etc. – but the texts must perform the same function. Indeed, web copywriting is perhaps more complex, because it must combine the qualities of the web writer with knowledge of the dynamics of the web. Writing a page for a site is not like writing text for an advertising poster to be displayed on a heavily trafficked highway. How much and how to evaluate a text? The average cost of articles is 1 cent per word. So a 400 word text is valued at 4 euros.
If I use half an hour to read up and 40 minutes to write, considering rereadings and corrections - and I'm talking about non-complicated texts - I earned less than 4 euros an hour. Should I wash the floors for a cleaning company or not? There are many parameters to consider when estimating a text. A good web writer defines a quote based on the objectives, the type and difficulty of the text, etc. No text should be written without first having documentation and this takes time. Anyone who claims to pay 1 cent per word does not consider the documentation. I don't think he even knows it exists. For him, 400 words are half a page in the writing program and therefore it takes 10 minutes to write them.
With the birth of the web, copywriting became web copywriting , but the result, at least in general terms, does not change. There is a different means of communication that uses Phone Number Data multiple platforms – websites, blogs, social media, newsletters, landing pages, etc. – but the texts must perform the same function. Indeed, web copywriting is perhaps more complex, because it must combine the qualities of the web writer with knowledge of the dynamics of the web. Writing a page for a site is not like writing text for an advertising poster to be displayed on a heavily trafficked highway. How much and how to evaluate a text? The average cost of articles is 1 cent per word. So a 400 word text is valued at 4 euros.
If I use half an hour to read up and 40 minutes to write, considering rereadings and corrections - and I'm talking about non-complicated texts - I earned less than 4 euros an hour. Should I wash the floors for a cleaning company or not? There are many parameters to consider when estimating a text. A good web writer defines a quote based on the objectives, the type and difficulty of the text, etc. No text should be written without first having documentation and this takes time. Anyone who claims to pay 1 cent per word does not consider the documentation. I don't think he even knows it exists. For him, 400 words are half a page in the writing program and therefore it takes 10 minutes to write them.