Post by account_disabled on Dec 25, 2023 20:25:54 GMT -7
On the occasion of International Women's Day on March 8 , the Teatro Real in Madrid will host a concert by the Délica Chamber Orchestra , an ensemble made up solely of women from the most prestigious orchestras in Europe. This recital, organized by the Excelentia Foundation , will become the first 'matrocinio' in history, the word created by the Apple Tree communication agency . This aims to promote more inclusive language in sectors such as advertising and that refers to those projects promoted by women in favor of gender equality.
In this way, the agency will be present in the iconic space of the Spanish capital to support this concert, which is a tribute to soundtrack composers such as Ennio Morricone , Hans Zimmer or John Williams . Thus, you can hear Phone Number List mythical songs from Out of Africa, The Godfather, Life is Beautiful, Cinema Paradiso or Braveheart , among others. "We hope that this is only the first initiative supported under the concept of 'sponsorship' and that from now on the brands will join in supporting more projects that contribute to the visibility of women in areas such as sports.
Science, entrepreneurship or, as on this occasion, culture,” says Carme Miró , CEO of the Apple Tree communication agency. Likewise, the 'sponsorship' initiative, far from staying there, wants to be transferred to the Ministry of Equality , and that is why signatures are being collected on the Change.org platform . The goal is to achieve recognition of this term and include it in the dictionary, so that it coexists with the word 'sponsorship'. In addition, it will serve to provide, from a constructive vision, a new range of possibilities to promote projects and brands that promote gender equality with their actions.
In this way, the agency will be present in the iconic space of the Spanish capital to support this concert, which is a tribute to soundtrack composers such as Ennio Morricone , Hans Zimmer or John Williams . Thus, you can hear Phone Number List mythical songs from Out of Africa, The Godfather, Life is Beautiful, Cinema Paradiso or Braveheart , among others. "We hope that this is only the first initiative supported under the concept of 'sponsorship' and that from now on the brands will join in supporting more projects that contribute to the visibility of women in areas such as sports.
Science, entrepreneurship or, as on this occasion, culture,” says Carme Miró , CEO of the Apple Tree communication agency. Likewise, the 'sponsorship' initiative, far from staying there, wants to be transferred to the Ministry of Equality , and that is why signatures are being collected on the Change.org platform . The goal is to achieve recognition of this term and include it in the dictionary, so that it coexists with the word 'sponsorship'. In addition, it will serve to provide, from a constructive vision, a new range of possibilities to promote projects and brands that promote gender equality with their actions.